Paint Juicy applies party like it’s a balm, using mirror balls, epic stage lighting and banging beats to coax the creativity out of its guests and unleash their inner artist.
These paint and sip sessions are more like soirees, where you can dress up as wild as you wish, unwind in an inspiring space and create some sensational, or mediocre, artwork.
As co-owner James Bugelli puts it, there’s no pressure to be a Picasso.
“It’s really about the party side of a paint and sip and we always want it to be fun,” he says.
“People are nervous when they come in and think they need artistic skill and that’s not the case.
“While it’s still an art class, it’s also about having a good time and letting the creative juices flow.”
Along with husband Trenton Mabbott, the dynamic duo launched the business in May this year, opening two studios on the Gold Coast as well as hosting a monthly session in Brisbane.
The concept has fitting origins, evolving from discussions over a few bottles of wine and a dream to expand on inclusivity for the LGBTIQA+ community.
“A lot of friends and people we know who’ve been to a paint and sip session all commented on the lack of atmosphere,” he says.
“We wanted to be different and still offer an art class, but also a party.”
Along with two hosts, an artist attends every Paint Juicy session, providing guidance and flitting among the guests offering personal attention and advice.
“The artists interacting with people makes such a difference and it’s something we always get complemented on,” says James.
“We also have sessions that include entertainment, such as our fabulous Drag Queen Shushu Funtanna, who brings another element.”
Hosting an array of individuals, private events and work functions, each session is led by the customer.
“We take requests, but unless we’re hosting a specific event, we try tailoring the music to who’s there and often we’ll adjust the lighting, which instantly changes the atmosphere,” says James.
The music, paired with a beverage of choice, often alleviates anxieties about having to produce an artwork.
“We get some people who are a little intimidated by having to display their artistic ability and they can be rather daunted by their perceived lack of talent,” says James.
“There’s a complete shift in their attitude by the end of the session, the sipping helps with relaxation and the music sets the ambience.”
People are genuinely surprised when they walk away from the experience and realise how much fun they’ve had and how well they’ve done.
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